Welcome to
my personal page.

Before starting my next role, I wanted to make a little space to introduce myself. I'm from Anhui and grew up in Shanghai. An ENTJ who loves thinking things through, exploring ideas, and staying curious about the world.

Explore my experience

Hi, I'm Xinlei

Think outside
the box.

From one need to a fuller business opportunity.

A client's request is often just a starting point. I look beyond products and familiar solutions, understand the business outcomes they want to improve, and connect the needs, resources and actions around them.

  1. I look for opportunities competitors may overlook and needs the client has not yet recognized. By exploring different use cases, resource combinations and partnerships, I find new ways to create business value.

My career.

  1. JUN 2022 — NOW

    IQAir China

    A Swiss air-quality technology brand with roots dating to 1963. IQAir combines air purification, monitoring and data platforms to deliver professional air-quality solutions for homes, businesses and public institutions worldwide.

    MY ROLE

    Business Development Consultant

    • Combine IQAir products with a SaaS monitoring platform to design B2B air-quality solutions based on each client's site requirements and business needs.
    • Lead discussions with senior decision-makers to understand their needs, prepare proposals, quotations and bids, and negotiate commercial terms.
    • Coordinate technical and operations teams during project delivery, helping clients monitor air quality across offices, receive alerts and create reports.
    • Build partnerships with banks, telecom operators, airlines and lifestyle platforms through points-redemption programs, member benefits and joint marketing.
  2. APR 2021 — FEB 2022

    LAIX / Liulishuo

    An AI-powered English-learning pioneer that debuted on the NYSE in 2018. Its products have attracted more than 200 million cumulative registered users.

    MY ROLE

    Business Development Manager

    • Built partnerships with schools, education providers and distributors for K12 English and adaptive-learning products. Discussed client needs and developed partnership proposals.
    • Organized business events and contacted potential distributors, supported commercial negotiations, and updated market-development plans based on client feedback and sales trends.
    • Led an educator conference for 1,500 participants, generating RMB 2M+ in sales.
    • Won a RMB 1.8M adaptive-learning services bid for primary and secondary schools in Shanghai.
    • Generated RMB 5M+ in total sales during Q2-Q4 2021.
  3. JAN 2020 — APR 2021

    BIGmind China

    A service innovation consultancy helping businesses turn new ideas for living, mobility and work into practical services and customer experiences, combining design, business, technology and digital capabilities.

    MY ROLE

    Key Account Manager

    • Built relationships with enterprise clients across smart transportation, workplace solutions and real estate. Used client discussions to understand business problems and identify opportunities for new projects.
    • Prepared customized proposals and brought together client contacts and internal technical, product and business teams to agree on project requirements.
    • Coordinated project schedules and follow-up from the initial idea through delivery. Prepared project case studies and organized industry discussions and project reviews to support new business.

Ideas, put to work.

BEHIND THE WORK

Xinlei Wang.
Curious by nature.

Portrait of Xinlei WangShanghai, China
Business development & client solutions

I would rather ask the right questions than walk into a meeting with a standard answer: Why now? What really needs to improve? Who will use it, and who decides?

My work has spanned air quality, education technology and innovation consulting, but the role has stayed consistent: make sense of complex needs, find the opening for collaboration, and turn ideas into plans people can discuss, decide on and deliver.

LANGUAGESChinese & English
Local insight. Open conversation.

LET'S TALK

It starts with
a conversation.

Say hello
IQAir / SELECTED PROJECT